All You Need to Know About Your Website Traffic is Contained in 5 Key Stats

1 - Referers Origin

This Stat will give you a breakdown of what percent of your traffic came from the following categories

This stat is a snap shop of your overall traffic. Some questions to ask yourself

2 - Referring search engines

This Stat will list all the major search engines and tell you what percent of your search engine traffic came from each Search engine. It is best to concentrate on the Big 3 (Yahoo, MSN and Google). Google is the Most Popular Search engine with Yahoo a close 2nd and MSn 3rd.

Is the Search engine Traffic to your web page divided the same way? Does any search engine over perfrom or under perform it's internet average?

3 - Referring sites

This will tell you which web pages are your best link partners. If you do article submissions or other forms of linking this will tell you how well this worked. I was shocked to see that 10% of all my non Search engine traffic came from 1 web page where I gave a testimonial.

4 - Search Keyphrases

Here you can see your Top 10 Keyword Phrases as well as a full list of your keyword phrases. Look over the top 10? Are those the one's you expected? Are you surprised by the results? Where can you do better?

Next look over the full list? Do you have under achievers or over archives?

5 - Search Keywords

Unless you happen to be optimizing for a keyword like Babies, Pillows or Graduates you wouldn't need to worry about this Stat. Most of the Keywords reported don't give much useful information. If you are optimizing for a Keyword like babies then find babies in the list and see how well you are doing.

About The Author:
Mike Makler has been Marketing Online Since 2001 When he Built an Organization of over 100,000 Members

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Copyright © 2005-2006 Mike Makler the Coolest Guy in the Universe

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