Website Conversion Secrets Revealed |
In my last article entitled, Maximizing The True Value Of Your Traffic (found at http://tinyurl.com/2cf84), you discovered the importance of generating positive responses from all your visitors. The crux of this strategy resides in the concept known as website conversion, and how it can make you tons more p.rofits with much lesser work. In essence, you can squeeze more value from the same traffic, simply by converting a higher percentage of visitors into paying customers... and the best way to do this is by increasing your conversion rate! Now there're really only two major factors affecting website conversion, they are 1. Website Mechanics, and 2. Power Copy. Let's look at each briefly: 1. Website Mechanics This refers to the 'mechanical' aspects of your website. For example, how fast it loads. Internet surfers are an impatient lot, and studies have found that if your site have not loaded within 8 seconds, you've lost them. Another area of concern is how well you present your site to the visitor, does the design relate to the product? Consistency is an indisputable law of persuasion and you should harness it's full potential on your site. 2. Power Copy Entire encyclopedias have been written about copywriting and there's only one reason why - it's that important. Web copywriting is not just an art. It's a science, a paint-by-numbers formula that you can apply for massive profits online. Copywriting, contrary to what many think, is more than words alone. It encompasses many factors that result in one simple objective - getting your visitors to take action! It's your entire offer and presentation COMBINED with the power of words, which makes the sale. While increasing conversion rate can turn any money- losing site into a money-spitting one without more work or traffic...the real question is: Are you doing it - or are you continuing to make these same mistakes over and over again? Copyright 2004 Ewen Chia About The Author Ewen Chia is an expert information publisher and marketer with a fiery passion for creating unique quality content fellow internet marketers can benefit from. Visit his websites today: http://WebsiteConversionSecrets.com http://InstantMarketingSecrets.com http://www.Marketing-Make-Money.com
Creating a Basic Web Design Template
A "template" is simply a design format which you can apply to all (or most) of the pages in your web site. The first advantage of using a "template" system is that it allows you to make your most important design decisions at the beginning, and then just focus on content.
Using Server Side Includes to Simplify Your Web Design
An "include" file is a piece of code that can be put into a seperate file -- for example -- your navigation bar -- and then "included" in a number of other pages. This has the very useful advantage of allowing you to retain consistency over a very large number of pages, and then make changes to all of those pages by just changing the include file.
Build Web Pages from the Top Left Corner Down
There are two important reasons to build your website from the top left hand corner down.The first one is that this is the way people (at least in the western world) read pages.
Make it Clear What Your Website is About
Just about every list of the "Top 10 Web Design Mistakes" includes at least one reference to either1. Not clearly specifying the objectives of your website, or2.
Website Savvy: 10 Key Steps to Turn Your Customers ON!
?How to turn ?slightly interested? customers into ?I?ve got to have it!? customers!?I am truly amazed as to the lack of information websites contain. You would think that a business would realize that a potential customer would at least like to know how to contact the customer service department.
The Secrets of The Shriekers
I am constantly bombarded with all sorts of advertisements, single-page sites, and sites offering very little real content but some wonderful new "product" or "service" for sale that purports to make its customers wealthy beyond their wildest dreams.For the purposes of this article, let's refer to Amazing Formula (http://www.
How To Rescue Your Graphic Design Project When All Else Fails
Whether you're giving a critical sales presentation to a client, producing visuals for a meeting, event, trade show or seminar, or unveiling the new company logo before an audience of shareholders, top-notch graphics will help ensure that you, your products, and your message receive the attention they deserve.Yet when you decide to do the graphics in-house to reduce turnaround time or cut expenses, those logos, photos, charts, graphs, pictures, timelines, illustrations, etc.
Positive Design Attributes for a Successful Website
Designing a website is hard job, and requires you to think out a plan of action, and put in a lot of work to make it successful. There are many different kinds of websites on the Internet, but if you look at all the top performers with high traffic, you will notice that they all have similar design characteristics which place them as the best in the world.
Bad Design Characteristics For A Website
Making a poorly designed website is one of the easiest things you can do as a webmaster! You barely need to try! If you want to run a successful high traffic website there are many different elements of design that you need to implement, and ones you need to avoid.This article will describe some of the major design flaws in many new websites.
Make Artistic Graphic Designs
Are you a student of graphic design? If you have taken time in extra reviews and put ?graphic design? and ?drawing? into any search engines, you?ll get almost the same result = descriptions of graphic design programs at many design schools. Baffled? Well, it?s like this: As a student interested in graphic design, you have to take drawing and not actually a degree in fine art.
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